Thirty days after it began, Benjamin Walls’ Tiger Now, Tiger Never Campaign became the #4 most funded photography project since Kickstarter’s creation. At the time of completion the other top projects had origins in 1. NYC 2. Los Angeles 3. NYC 4. BRISTOL VA 5. NYC. Furthermore, “Tiger Now” posted as the #1 most funded photo project working with endangered species, with origins in a small town, and using fine art sales as the primary funding platform.